Pepsi backlash raises bigger question about company’s marketing direction – CNBC


CNBC
Pepsi backlash raises bigger question about company’s marketing direction
CNBC
PepsiCo might be pulling its controversial Kendall Jenner ad but it still faces an uphill struggle to recover from its marketing misstep, observers say. Experts said the beverage giant was trying to be hip and inject its product in a conversation about
Pepsi’s Kendall Jenner ad falls flat — what brands must learn from itThe Hill (blog)

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